Francisco Melo Walther

Francisco A. Melo Walther holds a M.A. in Advertising (Creative Sequence) from the University of Texas at Austin and a B.S. in Digital Graphic Design from CETYS Universidad in Baja California, Mexico. His research interests include visual communication and semiotics, advertising and education, creativity and interactive media. As part of his research he is currently documenting the learning process of students in the creative sequence at UT. In his previous life, Francisco was a full time faculty member at CETYS Universidad in Mexico where he was in charge of the Graphic Design undergrad program and he taught courses such as Multimedia, eCommerce, Advanced Issues on Graphic Design and Digital Graphic Design. He remains an invited lecturer there. Alongside the academia, he has kept freelancing as a Designer and Art Director for small businesses. Francisco belongs to different associations such as the American Institute of Graphic Arts, Phi-Beta-Delta International Scholars Honor Society and he is a former Fulbright fellow.

e-mail: pacomelo@mac.com