Vixen Fitness NYC provides private, on-site personal training to high net-worth New Yorkers with demanding lifestyles who value fitness and image. The company strives to bring immaculate customer service, unique expertise, and boldness to individuals who want the best in training, style and substance when it comes to their fitness experience. Vixen Fitness NYC specializes in two kinds of client training: Wedding Prep Training and Executive Training, each with their own unique selection of custom-designed training programs. Vixen Fitness NYC also creates custom training programs for committed clients who are invested in their personal and physical appearance and want to work with a trainer on a consistent basis. Vixen Fitness NYC believes in the balance of work and play, not deprivation - we are highly in favor of burgers and beer, as long as they're matched with motivation to maintain a bangin' bod. This bold brand also endeavors to instill unyielding self-confidence in each client. Vixen Fitness NYC was founded in 2011 to provide private, on-site personal training to high net- worth New Yorkers with demanding lifestyles who expect the best in fitness and image. Founder and Owner Molly Winter Stewart's fitness career includes experience as a certified personal trainer through the National Academy of Sports Medicine, dance and fitness coach, choreographer, and an extensive background as a professional dancer in Broadway national touring companies (CATS), music videos, regional theatre, and workshops. She has also been a finalist for the Knicks City Dancers, the official NBA dance team of the New York Knicks, and performs annually in the Broadway Cares/Equity Fights Aids benefit performance Broadway Bares. Vixen Fitness NYC unifies Ms. Stewart's interests in entrepreneurship, leadership and management in the arts & entertainment and health & wellness industries. She highly values authenticity, confidence, an independent spirit, and a wicked sense of humor. A leader and a rule-breaker, Ms. Stewart consistently evaluates a variety of situations and develops creative solutions.

Duties

Researching, compiling and updating media + PR opportunity database for all related target markets
Researching  industry events for all viable promotional and networking opportunities
Performing research on industry influencers, trends, and competitors
Tracking the impact of marketing and PR efforts
Assisting in PR communications
Developing and maintaining social media campaigns on Facebook, Twitter, Pinterest, and other platforms
CopywritingWriting press releases
Preparing daily and/or weekly progress updates for company management

Requirements

Undergraduate student
Bachelor's Degree in PR, Marketing or Communications is highly preferred (please specify expected year of graduation)
Understanding of and experience with sales and marketing as they relate to image, fitness, and lifestyle-related personal services
Understanding of and experience with luxury lifestyle branding and promotionis active in at least 2 social media platforms personally or professionallycan navigate social media platforms with ease
Organized and detail-oriented                          
Creative thinker
Self-motivated and works well independently
Enthusiastic, confident and charming personality
Impeccable communication and presentation skills (written and verbal English)
A+ public speaker;  at ease interacting and engaging with different personalities
Fantastic writing skills
Understands luxury lifestyle branding and promotion
Knowledge and interest in public relations as it relates to image, fitness, lifestylePolished, image-conscious professional