Joseph Jaffee to Speak at Conference

Chaos: New Agenda's in Advertising will host Joseph Jaffe as one of its keynote speakers. Joseph Jaffe is President and Founder of Jaffe, LLC, a marketing consulting practice. The consulting practice focuses its efforts on prolific thought, leadership and helping its clients evaluate, customize and implement alternative approaches to traditional marketing into their existing communications mix, and measuring the impact/ROI of these efforts.

Jaffe's popular blog, "Jaffe Juice", provides straight-shooting commentary on all things new marketing. As one of the most sought after consultants, speakers and thought leaders on new marketing, Jaffe will be presenting with Roy Spence of GSD&M about new media and methodologies within the demands of advertising's current practices.

Chaos, sponsored by GSD&M and the Texas Advertising, will take place Nov. 17 and 18 and address the major issues facing the Advertising Industry. Additional keynote speakers include: Keith Reinhard, Chairman DDB, Roy Spence, President of GSD&M, Bob Garfield, Columnist, Advertising Age and Co-Host NPR's On the Media and Allen Rosenshine, Chairman, BBDO Worldwide, New York.

11/14/2006