Thought Leadership In Advertising presents Liz Ross

The Thought Leadership in Advertising series of speakers is proud to present Liz Ross, CEO of Tribal DDB North Amercia on Thursday November 20th. Ms. Ross will speak at the Avaya Auditorium in the Aces Building Room ACE 2.302 at 2:00 pm.

In June of 2008, Liz was named CEO of Tribal DDB North America and Global Chief Marketing Officer. In this role, Liz is responsible for the North American operations and functions as the Global "face" of the Tribal DDB brand. Liz is responsible for over $90 million in revenue and 500 employees and contributes to the overall strategic direction of the global operation.

Prior to this, Liz led the development of Tribal DDB in the Western U.S., first as General Manager of the San Francisco office and as President of Tribal DDB West. Liz has over 15 years of experience in branding, consulting, and traditional and interactive marketing. She has worked across multiple industries and verticals, including automotive, financial services, pharmaceutical, consumer products, travel, retail and technology.

Before joining Tribal DDB in 2004, Liz led the Business Development group for Modem Media (now a Publicis company) in San Francisco and Norwalk, CT. Liz joined Modem Media in 1998 and was a key part of the exponential growth of the company. Liz worked on engagements with clients such as General Motors, Delta Air Lines, General Electric, HP, Citibank and IBM to name a few.