Welcome to TXI!

As technology continues to evolve, interactive advertising stretches well beyond email, banner ads and websites. What was once offline is now finding its way online, and the demand for knowledgeable, web-savvy strategists and designers is quickly rising.

The TexasInteractive sequence is a concentrated course of study for undergraduates within the Department of Advertising that encourages students to explore interactive and digital communication from an advertising perspective. Anchored in technology and communication, the sequence also promotes a strong business approach to creating strategic solutions online and beyond.

The TexasInteractive sequence is designed to offer students the opportunity to stay ahead of the curve and prepare for a career in this rapidly-growing area of the industry.

Visit the program section for sequence requirements.

If you're interested in the Internet, digital media, interactive advertising and other types of digital communication, we invite you to apply to the sequence no matter your technical skill level.