Ron Anderson
Associate Professor, Ph.D., Michigan State University (Mass Media); M.S.,
San Diego State University (Mass Communication); B.A., University of
Oklahoma (Journalism). Dr. Anderson teaches public relations and integrated
communication management and campaigns. He previously taught at Washington
State University. He serves as the faculty adviser to the Alan Scott
chapter of the Public Relations Student Society of America, and was named
the "Best Public Relations Educator for 2002" by the Austin chapter of the
Public Relations Society of America. His research is on public health
campaigns, risk communication, and crisis management and has appeared in
such journals as the Journal of Public Relations Research, Public Relations
Review, Health Communication, Mass Com Review, Journalism Quarterly, and
Journal of Broadcasting & Electronic Media. He is on the editorial review
boards of the Journal of Public Relations Research and the Public Relations
Review. He is a member of the Public Relations Society of America, Texas
Public Relations Association, Association for Education in Journalism and
Mass Communication, International Communication Association, and the
Western Decision Sciences Institute. He has worked in political and
governmental public relations in Washington, D.C., and San Diego,
respectively, and as a newspaper reporter in Oklahoma City.
E-mail: rba@mail.utexas.edu
Back to Top
Neal Burns
Professor. B.S. University of Illinois, M.S. and Ph.D. McGill University.
Professor Burns most recently was senior partner and director of research
and account planning at Carmichael Lynch, Inc. Burns joined the agency
in 1986 when Carmichael Lynch acquired the Burns Group, Inc., a Minneapolis-based
advertising firm. Prior to forming the Burns Group, Burns served as
associate executive director to the Higher Education Coordinating Board
in St. Paul; director of marketing for the Systems & Research Division
of Honeywell, Inc.; and head of the Environment & Stress Branch
of the Naval Air Material Center's Air Crew Equipment Laboratory. Burns
has published more than 75 articles ands papers and his work has been
honored with dozens of advertising awards.
E-mail: nburns@mail.utexas.edu
Back to Top
Sejung Marina Choi
Assistant Professor. Ph.D., Michigan State University (Mass Media); M.A., Michigan State University (Advertising); B.A., Ewha Womans University, Seoul, Korea (Journalism and Broadcasting). Her research interests are in the areas of source credibility, cause-related marketing, advertising on the Internet, and cross-cultural consumer behavior. Her current projects investigate how source credibility perceptions are formed and subsequently influence the message effectiveness in the context of celebrity endorsements, sponsorships, and Internet advertising. Prior to her graduate degrees, she worked in the advertising agency business, particularly in account management. Her past clients include various multinational advertisers and local advertisers.
E-mail: marina@mail.utexas.edu
Back to Top
Edward W. Cundiff*
John A. Beck Centennial Professor Emeritus in Communication. Ed.D.,
Stanford University; M.B.A., Stanford University; B.A., Stanford University;
and postdoctoral studies at Harvard Graduate School of Business, University
of California at Berkeley, and University of Michigan College of Business.
Before coming to the Department of Advertising, he was previously professor
and chairman of the Department of Marketing at The University of Texas
at Austin and for ten years was the Charles H. Kellstadt Professor of
Marketing at Emory University. Dr. Cundiff served as Chair of the Department
of Advertising from 1987 to 1990. His current research interest is international
advertising and marketing. He is the author of five books and articles
that have appeared in Journal of Marketing Research, Journal of Retailing,
Journal of Marketing, Journal of Macromarketing, and Journal of Marketing
Management, among others. Dr. Cundiff is the former editor of the Journal
of Marketing (1972-76), and former Vice President and board member of
the American Marketing Association.
*deceased
Ernest A. Sharpe Centennial Professor in Communication and Department Chair. Dr. Cunningham
holds J.D. and M.B.A. degrees from universities in Brazil, and an M.B.A.
and Ph.D. in Marketing from Michigan State University. She joined the
Department of Advertising in 1974, after serving one year as a Visiting
Assistant Professor in the Department of Marketing and two years at
St. Edward's University as an Assistant Professor of Marketing and Acting
Dean. Her publications include eight books, along with articles that
have appeared in Journal of Marketing, Journal of Retailing, Journal
of Advertising, Journal of Advertising Research, Journal of Marketing
Research, Journal of Business Research, Public Opinion Quarterly, Journalism
Quarterly, and Journal of Consumer Research, among others. Dr. Cunningham
was Chair of the Department of Advertising from 1978 to 1985. She currently
serves on the Board of Trustees or Board of Directors for numerous organizations,
and was recently appointed to the Sunset Commission for the State of
Texas.
E-mail: isabella.cunningham@austin.utexas.edu
Back to Top
Terry Daugherty
Assistant Professor. Ph.D., Michigan State University (Mass Media); M.A.,
University of Alabama (Advertising & Public Relations); B.A., Western
Kentucky University (Advertising). Dr. Daugherty's current research
interests include investigating the effects of compelling virtual
experiences (presence, mental imagery and 3D visualization); consumer
behavior (persuasion, consumer learning and information processing); and
strategic media management (integrated marketing communications). Most
recently, his research has appeared in or has work forthcoming in the
Journal of Advertising, Journal of Consumer Psychology and the Journal of
Interactive Marketing, among others. Prior to joining the Department of
Advertising, he held a Post-Doctoral Fellowship with eLab in the Owen
Graduate School of Management at Vanderbilt University and has worked in
advertising media and event marketing.
E-mail: Terry.Daugherty@mail.utexas.edu
Lisa Dobias
Lecturer. Lisa Dobias graduated summa cum laude from the University
of Texas at Austin in 1989 with a Bachelor of Science in Advertising.
She has lectured in the Department since 1996. Mrs. Dobias' experience
is agency-side in client service and media. Her past client roster includes
multinational advertisers (McDonald's, Procter & Gamble, Tropicana,
Pillsbury, Green Giant, Kellogg, United Airlines), local retail advertisers
around the country (Melvin Simon & Associates) and high-tech, business-to-business
advertisers (Motorola, Tivoli). Mrs. Dobias is co-founder and Director
of the Texas Media Program. She was the recipient of the 2001-02 Texas
Excellence Teaching Award for the College of Communication.
E-mail: dobias@mail.utexas.edu
Minette E. Drumwright
Associate Professor. Ph.D., The University of North Carolina at Chapel
Hill (Marketing); M.B.A., Baylor University; B.A., Baylor University
(English, Journalism). She previously was an assistant professor at
the Harvard Business School and a senior lecturer in the U.T. Marketing
Department. Her current research involves studies of social responsibility
in business, particularly in marketing and advertising. Her research
interests also include services marketing, marketing strategy, and business
ethics, and she has written articles and cases for various books and
journals, including Journal of Marketing and Marketing Letters. She
has won two school-wide teaching awards at U.T. for her MBA course on
services marketing. Outside the university, she has taught in corporate
executive education programs in Mexico, Europe, and Asia as well as
in the U.S. In between her undergraduate and graduate degrees, she worked
in advertising and public relations for seven years.
E-mail: mdrum@mail.utexas.edu
Back to Top
Matthew S. Eastin
Associate Professor. Ph.D., Michigan State University (Mass Media, 2001); M.A.,
University of Nebraska - Lincoln (Journalism, 1996); B.A., University of
Nebraska - Lincoln (Broadcasting, 1994). He is joining the faculty after
serving six years as an Assistant Professor of communication at the Ohio State
University. Dr. EastinÍs research focuses on new media behavior. From this
perspective, he has investigated information processing as well as the social
and psychological factors associated with game play involvement, new media
adoption, e-commerce, e-health, and organizational use. Generally, his research
utilizes information processing as a central mechanism to new media experiences
(i.e., affect, identification, perceptions, etc.) and knowledge acquisition.
Dr. EastinÍs research can be found in the Journal of Communication,
Communication Research, Human Communication Research, Journal of Broadcasting &
Electronic Media, CyberPsychology & Behavior, Journal of Computer-Mediated
Communication, and Computers in Human Behavior, to name a few. Currently, Dr.
Eastin serves on the Editorial Boards for the Journal of Broadcasting &
Electronic Media and I/S: A Journal of Law and Policy for the Information
Society.
E-mail: matt.eastin@mail.utexas.edu
Terry Hemeyer
Senior Lecturer. Professor Terry Hemeyer teaches communication management and public relations strategies. He also teaches crisis management in the Rice University Jones School MBA program. Hemeyer has extensive experience in corporate, litigation and financial communication; advertising; media, government, employee and community relations; consumer marketing and segmentation; and crisis management. He has appeared on the NBC Today Show, Tonight Show, CBS 60-minutes and has been interviewed by many national publications including the Wall Street Journal, New York Times, Business Week, Washington Post and USA Today. Terry has been a senior executive for a Fortune 150 company and was the top communications executive for an international consumer company. He has been an executive VP for Edelman Worldwide, served in the U.S. Air Force, was selected for the rank of colonel and received the Bronze Star for his service in Vietnam. Recently Hemeyer's corporate team placed second to ESPN in PR Week's "large corporate communication team of the year" competition. He has been named Practitioner of the Year by the Texas PR Association, a "Pioneer" by the USAF Public Affairs Association and holds the "Eyes of Texas" award for his service to the University of Texas. He presently serves on the advisory council to the College of Communication and has chaired the council in past years. He also serves as senior counsel to Pierpont Communications in Houston, Austin and Dallas and, is a member of the Authur W. Page Society. Terry's education includes the Stanford University graduate business school executive program, a M.A. in communication from the University of Denver and a B.S. in education from The Ohio State University.
E-mail: TTGHEMEYER@aol.com
Dave Junker
Lecturer. Ph.D. (English), M.A. (Afro-American studies), B.A. (English), University of Wisconsin. Dr. Junker teaches writing courses for public relations majors as well as special topics courses on music public relations and African American music in the mass media. Dr. Junker has a background in community affairs and arts and entertainment journalism and has worked as a musician and music publicist. He was also a regular contributor to the national satirical newspaper The Onion, including the best-selling books Our Dumb Century and The Onion Finest News Reporting. He has published essays on African American literature and music, and his research interests include race and popular music, writing pedagogy, and humor as a discourse of critical inquiry and index of public opinion.
E-mail: junker@mail.utexas.edu
Back to Top
LeeAnn Kahlor
Assistant Professor. Ph.D., University of Wisconsin-Madison (Mass
Communication); M.A., Marquette University (Journalism); B.A., University of
Wisconsin-Madison (English-Creative Writing). Her primary research interest
is in health and environmental risk communication with an emphasis on
information processing. Other areas of research that interest her include
television viewing and political communication. She has won awards from the
International Communication Association and the Association for Education in
Journalism and Mass Communication for her research on science communication
and television viewing. Prior to and throughout her graduate education,
Kahlor was a reporter for the Milwaukee Sentinel, a Corporate Communications
specialist for Ameritech (now SBC) and the Communications Officer for the
Robert Wood Johnson Foundation National Program Office "Paths to Recovery."
Her work has appeared in Science Communication, Public Understanding of
Science, Risk Analysis, Communication Research, Human Communication
Research, Media Psychology and the Journal of Broadcast and Electronic
Media.
E-mail: kahlor@mail.utexas.edu
Back to Top
Gene Kincaid
Lecturer. Gene Kincaid holds a M.A., (Advertising), a M.B.A., (Research),
and a B.B.A. (Marketing) all from The University of Texas at Austin.
Mr. Kincaid has lectured in the Department since 1987. He is President
and Founder of the Village Elders Internet Advertising Agency, an Austin
web development firm. His background includes ten years of client-side
experience in commercial bank marketing and the personal computer industry.
In both fields he earned industry-specific national awards. Mr. Kincaid's
expertise includes direct response advertising and catalog marketing
as well as advertising on the Internet.
E-mail: g.kincaid@mail.utexas.edu
Professor and Everett D. Collier Centennial Chair in Communication.
Ph.D., University of Illinois at Urbana-Champaign (Communications);
M.S., University of Illinois at Urbana-Champaign (Advertising); B.S.,
Ferris State College (Marketing). Before joining the Department of Advertising,
Dr. Leckenby was Professor of Advertising at the University of Illinois
at Urbana-Champaign. His major interests are in the fields of media
reach/frequency models and copy research. Dr. Leckenby's publications
include one book and articles that have appeared in Journal of Advertising,
Journal of Consumer Affairs, Journal of Broadcasting, Journalism Quarterly,
Journal of Marketing Research, Current Issues and Research in Advertising,
and Journal of Advertising Research, among others. Dr. Leckenby was
Chair of the Department of Advertising from 1985 to 1987. He has served
on the Copy Research Council of the Advertising Research Foundation,
and as President of the American Academy of Advertising.
E-mail: john.leckenby@mail.utexas.edu
Back to Top
Wei-Na Lee
Professor. Ph.D., University of Illinois at Urbana-Champaign (Communications); M.S., University of Illinois at Urbana-Champaign (Advertising); M.A., University of Wisconsin-Madison (Journalism ); B.A., Tamkang University (English Language and Literature). Dr. Lee's research interests include cross-cultural consumer behavior, multicultural marketing communication, and consumers in a technology-mediated environment. Her work has been published in Journal of Advertising, Journal of Advertising Research, Journal of Business Research, Psychology & Marketing, Journal of International Marketing, International Journal of Advertising, Journal of Computer Mediated Communication, Journal of Current Issues and Research in Advertising, and various book chapters and conference proceedings. She co-edited the 2005 book Diversity in Advertising. Dr. Lee was the recipient of American Academy of Advertising Research Fellowship in 1992, 2002 and 2004, respectively. She has been a visiting professor at DDB Needham, Chicago and at D'Arcy Masius Benton and Bowles in New York City. Between 1998 and 2001, she was Executive Director of the Office of Survey Research at the University of Texas at Austin.
E-mail: weina@mail.utexas.edu
Brad Love
Assistant Professor. Ph.D., Michigan State University (Media and Information
Studies); B.S., University of Florida (Journalism). His primary research
interests include investigating the persuasive capabilities of mass media,
particularly as applied to pro-social topics such as public health. This
includes examining the social and psychological elements necessary for
persuasion and the influence that digital media can have on the process. Love's
research has appeared in Journalism and Mass Communication Quarterly, the
Journal of Computer-Mediated Communication, the Journal of Postgraduate
Medicine, and Disease Management and Health Outcomes. In addition to working in
journalism and concert promotions, Love has also taught several courses at the
University of Florida and Michigan State University, where he was recognized
with a campus-wide teaching award.
Email: lovebrad@mail.utexas.edu
Michael Mackert
Assistant Professor. Ph.D., Michigan State University (Mass Media and Information Studies); M.A., Michigan State University (Information and Telecommunication Management); B.S., Michigan State University (Chemistry). Dr. Mackert's primary research interest is telemedicine, the provision of healthcare from a distance via telecommunication technology. He is also interested in health communication, with a particular focus on how trust plays a role in the communication process. Other interests include health literacy and online communities. Most recently his research has appeared in the Journal of Telemedicine and Telecare, the International Journal of Technology Assessment in Health Care, and the Journal of Palliative Care.
E-mail: mackert@mail.utexas.edu
Matt McCutchin
Lecturer. M.A., Harvard University (English and American Literature and Language); B.S., University of Texas at Austin (Advertising). Before coming home to the Texas Creative program, Matt had the good fortune to work as a copywriter at several top advertising agencies: DDB Chicago, New York's Deutsch, Ammirati & Puris, and Kirshenbaum Bond + Partners, Boston's Arnold, and Dallas' Temerlin McClain. His broadcast, print, and non-traditional work--for such clients as Volkswagen, IKEA, Snapple, AT&T, State Farm, Midas, Compaq, Subaru, Bank of America, and The Home Depot--has garnered a number of awards, both for creativity and effectiveness--and even made it into Jay Leno's monologue. Matt also taught at the Miami Ad School, West Virginia University, and Chicago Portfolio School; his former students won a slew of awards and landed at such agencies as Crispin Porter + Bogusky and Bartle Bogle Hegarty. A sixth-generation Texan and second-generation Longhorn, Matt is also a spare-time creative director as well as a musician and music producer. His areas of academic interest include advertising and culture production, the history of advertising, and integrated marketing creativity.
E-mail: mattmccutchin@mail.utexas.edu
Joe C. Thompson Centennial Professor of Advertising. Ph.D., The University
of Texas at Austin (Marketing); M.B.A., Texas Tech University (Marketing);
B.B.A., Texas Tech University (Marketing). He has received eight awards
for outstanding teaching. His professional experience is in the newspaper
industry, where he has worked in many capacities including advertising
sales, marketing research, and strategic planning. His research interests
include advertising and media management (newspapers, television stations,
etc.) with an emphasis toward practical applications. He has published
three advertising management textbooks and his articles appear in Journal
of Business, Journal of Business Research, Journal of Marketing, Journal
of Advertising, Journal of Social Psychology, Journal of Experimental
Education, Journal of Marketing Education, Journal of Consumer Affairs,
and Journalism Quarterly, among others. Dr. Murphy has served on the
Board of Directors of the American Advertising Federation, and currently
serves on the Board of Directors of both the American Advertising Foundation
and the Austin Advertising Federation.
E-mail: jhmurphy@mail.utexas.edu
Back to Top
Professor. Ph.D., University of Wisconsin (Mass Communication);
J.D., Indiana University; B.S., Rochester Institute of Technology (Photography);
A.A.S., Rochester Institute of Technology (Photography). His research
interests primarily focus on advertising law and regulation, combining
both legal and behavioral research methods. His publications include a
book about deceptive advertising and articles that have appeared in
Journal of Public Policy & Marketing, Journal of Advertising,
Journal of Current Issues and Research in Advertising, Journal of Consumer Affairs,
Journal of Advertising Education, Journal of Consumer Marketing, International Journal of Advertising and Marketing to Children, Advertising Law Anthology, American Business Law Journal, U.C.L.A. Law Review, Boston University Law Review, Oklahoma Law Review, John Marshall Law Review, Pacific Law Journal, Loyola Entertainment Law Journal, and Georgia Law Review, and others. Dr. Richards serves on the editorial boards of the Journal of Public Policy and Marketing, the Journal of Current Issues and Research in Advertising, the Journal of Interactive Advertising, the International Journal of Electronic Business, and the Advertising & Society Review. He serves on the Board of Directors of the Advertising Educational Foundation, and is licensed to practice law in Colorado and Indiana.
E-mail: jef@mail.utexas.edu
Maria Rivera
Lecturer. Maria Rivera graduated with a Bachelor of Arts degree in
Communication from the University of Alabama, after which she worked in
marketing capacities for several arts organizations including the John F.
Kennedy Center for the Performing Arts and the Austin Lyric Opera. She
received her M.A. degree in Advertising from the University of Texas at
Austin and subsequently worked as a copywriter for creative agencies Grace &
Rothschild and Della Femina Rothschild Jeary & Partners in New York.
Presently, Ms. Rivera runs her freelance copywriting business, The Little
Red Writing Shop, based in Austin, TX, while teaching courses in advertising
creativity.
E-mail: maria@redwritingshop.com
Patricia A. Stout
Professor and John P. McGovern Regents Professor in Health and Medical Science Communication. Ph.D., University of Illinois at Urbana-Champaign (Communications); B.A., University of Arizona (Anthropology and Creative Writing). Dr. Stout's research focuses on viewer response to persuasive messages and advertising, with particular interest on individuals' emotional response to messages delivered online via the Web. She is interested in the effectiveness of health-promotion messages and the use of social marketing. Her work on media and mental illness stigma has been funded by the National Institute of Mental Health (NIMH) and the Hogg Foundation. Her work has been published in Journal of Advertising, Psychology & Marketing, Journalism Quarterly, Health Education Research, and various book chapters and conference proceedings. Dr. Stout has served as a co-director of the Center for Health Promotion Research (CHPR) in the School of Nursing at UT Austin since 2000. She has been a visiting research professor at the U.S. Centers for Disease Control and Prevention in Atlanta, with the AIDS Information and Education Program, and a visiting professor at the University of Auckland, New Zealand. She has served as President of the American Academy of Advertising and on the Accreditation Council for Education in Journalism and Mass Communication.
E-mail: pstout@mail.utexas.edu
Back to Top
Yongjun Sung
Assistant Professor. Ph.D., University of Georgia (Mass Communication); M.A., University of Georgia (Journalism & Mass Communication); B.A., Iowa State University (Advertising). His research interest include brand personality, consumer-brand relationship, cross-cultural consumer behavior, and brand placement. His current projects investigate the determinant roles of self concept and brand personality in persuasion and consumer's brand choice. His research positions the brand personality construct in a more comprehensive predictive model that includes the role of consumer personality, strength of brand relationships, and impact of negative information on brand commitment.
E-mail: yjsung@mail.utexas.edu
Sean Thompson
Lecturer. Born in Canada and raised in Connecticut, Sean attended Colgate University, where he graduated cum laude with a BA in English Literature and a minor concentration in Asian Studies. Sean completed his Master's coursework in Advertising at the University of Texas at Austin in 1998, where he was particularly interested in advertising creativity, branding, and postmodern typography. Upon earning his graduate degree, Sean worked as an Art Director at Leo Burnett in Chicago, where he devised and produced countless television, print, and branding campaigns for every type of account imaginable. Sean returned to Austin in 2001 and joined the University of Texas at Austin Advertising faculty as a lecturer in creativity in the Texas Creative Program. Teaching courses such as Advanced Portfolio, Art Direction, Creative Strategies, and Broadcast Commercial Production, Sean has seen his students win nearly every major national creative award out there. His students are consistently featured in national publications and are regularly hired by the best and brightest advertising agencies in the nation. Sean continues his personal and professional work in creativity as an occasionally-exhibiting painter, default roadie, and very busy freelance creative director.
E-mail: thompsonian@hotmail.com
John A. Beck Centennial Professor in Communication. Ph.D., Michigan
State University (Mass Media); M.A., The University of Texas at Austin
(Communication); B.B.A., The University of Texas at Austin (Marketing).
Dr. Wilcox joined the Department of Advertising at The University of
Texas at Austin in 1981. His most recent interests include econometric analysis of alcohol advertising.
His publications include one book, four
book chapters and numerous articles that have appeared in International
Journal of Advertising, Journal of Advertising Research, Journal of
Advertising, Journalism Quarterly, Journalism Educator, Journal of Media
Planning, and Communications and the Law, among others. Dr. Wilcox was
Chair of the Department of Advertising from 1990 to 1998 and currently
serves as Director of the Graduate program.
E-mail: Burl@mail.utexas.edu
Jerome Williams
F.J. Heyne Centennial Professor in Communication, and an appointment in the Center for African and African American Studies. Ph.D., University of Colorado (Business Administration/Marketing); M.S., Union College (Industrial Administration); B.A., University of Pennsylvania (English). Dr. Williams joined the Department of Advertising at The University of Texas at Austin in 2003. His research interests cover a number of areas in the consumer marketing and advertising domains, with particular emphasis on issues related multicultural advertising and marketing. He has testified in a number of court cases as an expert witness on consumer response to advertising strategies. His research has appeared in numerous journals and books. He is co-editor of a soon-to-be published book on diversity in advertising. Dr. Williams has been interviewed on numerous occasions by the national media, including CNN, Good Morning America, New York Times, Wall Street Journal, Black Entertainment Television, etc., for his views on multicultural marketing, especially on topics dealing with target marketing and consumer racial profiling. Dr. Williams has been a visiting professors at leading universities in countries around the globe, including Singapore, Hong Kong, New Zealand, and Jamaica. He sits on the Executive Board of the Society for Consumer Psychology and is a member of the Board of Trustees of the American Marketing Association Foundation. Dr. Williams is married, has five children, and is an avid runner. Over the years he has completed over 20 marathons, trying to re-capture the youthful vitality he once had as captain of the track and cross country teams at the University of Pennsylvania where he set numerous records and trained in a research program sponsored by the U.S. Olympic Committee for the 1968 Olympic Games.
E-mail: Jerome.williams@mail.utexas.edu
Back to Top
