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Chad Rea Profile Photo

Chad Rea

Stan Richards School of Advertising & Public Relations





BMC 4.310

Stan Richards gave Chad his first advertising job in 1994, where he thrived under the leadership of one of the most awarded copywriters of the times.

Since then, Chad has created influential advertising and design content at some of the hottest creative agencies in the U.S. and Europe, including Wieden+Kennedy, Mother (London), KesselsKramer (Amsterdam), and 86 the onions, the unconventional agency he founded in Los Angeles.

To date, he’s helped develop more than 160 brands, including Target, Google, Nike, Starbucks, Activision, Mountain Dew, HUMMER, MTV, and ESPN X Games.

His unique problem-solving abilities have earned the top industry accolades, coverage in numerous pop culture publications, and features as leading examples of creativity in more than 15 books. 

In addition to building brands for others, Chad continues to create several successful brands of his own, including the world’s first interactive art gallery and game app, a zero-budget homeless outreach campaign that spans over 30 countries, and an online marketplace for sustainable lifestyle products.

Chad discovered his love for teaching at Art Center College of Design in Pasadena, California where he was awarded the Great Teacher Award his very first semester. Today, many of his former students are CDs and ECDs at the world’s top creative agencies. 

In 2014, Chad joined UT as a lecturer in the Texas Creative Program where he teaches Intro to Advertising Creativity; Portfolio 1,2, & 4; Copywriting; and Integrated Campaigns.

When he’s not imparting firsthand knowledge to his students, Chad can be found consulting Fortune 100 companies, playing drums, writing sketch comedy, performing improv theater, hugging trees, and hanging out with his two dogs, Ringo and Star.