Our School of Advertising & Public Relations provides students with the skills to create persuasive messages using a variety of media, to ensure those messages reach the right audience and to analyze performance so that campaigns and other communications are effective. In addition to our challenging degree courses, we weave real-world experience into the classroom, providing the tools our students need to become the next leaders in advertising and PR.
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A program that prepares students for a wide variety of careers in advertising, from the artistic and creative side, to the business of media planning in traditional and interactive realms.
Our PR program focuses on strategic thinking, professional writing, ethical practice and innovative use of new media and prepares students to become professional communicators in a variety of settings.