Graduate Advertising and Public Relations Program

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Graduate Program

Whether your objective is to become a professor at a university or a member of the professional advertising community, graduate study in the Stan Richards School of Advertising & Public Relations is designed to meet your goals. Combining field-specific expertise with methodological and theoretical rigor, our program prepares leaders for academia and industry. Emphasis is placed on the knowledge, methods and skills needed for problem solving, scholarly teaching, original research, intellectual leadership, creative expression and other modes of achievement in the field of advertising. The Texas Advertising program is one of the premier advertising programs in the nation with alumni around the world.


Admissions

The admissions deadline for MA applicants for Fall 2020 is December 1, 2019.

The admissions deadline for PhD applicants for Fall 2020 is January 15, 2020.

We admit new students for the fall semester only. Please refer to the Graduate Brochure for detailed information on admission procedures. The Apply Texas electronic application is the standard method for applying for admission. 

Fall 2019 M.A. and Ph.D. admission decisions will be available before March 1, 2020.


Degrees Offered

The Stan Richards School of Advertising & Public Relations offers a number of options for graduate study:

Degree Plans:



Fellowships

The Graduate School provides a limited number of university fellowships to graduate students. Fellowships are awarded competitively on a basis of prior academic merit, as represented in records, letters of recommendation, and GRE scores, with financial need considered where academic merit is equal. There is no formal application for fellowships; you will automatically be nominated if you meet the criteria.

The Graduate School offers Preemptive Fellowships to attract new top-quality graduate students to The University. A University-devised formula is used to determine eligibility. These fellowships are for recruitment only and all applicants with completed files are automatically considered.

Scholarships

The Moody College of Communication scholarship application is open each January to admitted and continuing students. Students do not need to apply for each scholarship individually. By completing the application, students are considered for any of the scholarships for which they are eligible. 

Visit the Moody College of Communication Scholarship Application website for application information.


Graduate Professional Development Award

If you present at a recognized conference, you may submit an application for support form. Two things will determine the amount of the support: The amount of money available and the number of students presenting. In the past, the amount has been $500 per student each year. Please attach proof of conference acceptance and the abstract to the application. Submit all paperwork to the Graduate Coordinator at least two weeks prior to the conference. 

Teaching/Graduate Assistantships

The Stan Richards School of Advertising & Public Relations awards a very limited number of graduate teaching assistantships. Ph.D. students are given priority and are guaranteed funding for the first three years of study. 

If you have an interest in a Teaching Assistant position, please fill out a TA/AI electronic application. The Deadline for the Fall and Summer semesters is March 27, with both applications opening on March 13th.  The Spring semester deadline will be November 2.

For more information review the Teaching/Graduate Assistant/Assistant Instructor Hiring Policy.


Financial Aid

Inquiries about other financial assistance, such as loans and work/study opportunities, should be directed to The Office of Student Financial Services.

Getting Involved with Texas Advertising

The Advertising Graduate Council is a student-run organization that serves the needs of graduate Advertising students. The purpose of AGC is to supplement the educational experiences of graduate advertising students by providing opportunities for professional enrichment and social interaction.

TAPR (Texas Advertising & Public Relations) is the official social media brand of The Stan Richards School of Advertising & Public Relations’ social channels, driven by graduate and undergraduate students. Striving to be where theory meets practice, TAPR aims to highlight and create discussion around students, alumni and current industry trends.  For more information contact ?subject=TAPR%20Info">Gary Wilcox.

Contact Us


Stan Richards School of Advertising & Public Relations
Belo Center for New Media (BMC)
300 W. Dean Keeton 
Austin, TX 78712

Gary B. Wilcox, Ph.D.
M.A. Graduate Advisor
BMC 4.334
512-471-0917

Mattew Eastin, Ph.D.
Ph.D. Graduate Advisor
BMC 4.324
512-471-3429

Ronda Barnett, M.A.
Graduate Program Coordinator II
BMC 4.362
512-471-8130

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