Undergraduate Advertising Program

tim scott teaching students

Bachelor of Science in Advertising

From big-idea branding and creative messaging to media buying and strategy, you will gain the most in-demand skills that will allow you to create persuasive messages using a variety of traditional and interactive media. You will combine field-specific expertise with real-world experiences to craft, activate, and evaluate messages that reach the right audience and the best purposes. 

mimi talking to students

Award-winning Faculty


Students are prepared for industry through guidance and hands on practice alongside esteemed faculty members, and through internships and the capstone course in The Lab.

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Collaborative Community


Students are prepared for industry through hands on practice and real world experience in projects with their peers. 

Read about the Lab

Careers in Advertising

Students arrive at graduation equipped to excel in a variety of settings — from big-idea branding and creative messaging to media buying and research-based ad development. Our graduates go on to work for many of the nation’s top companies, including GSD&M, Dell Technologies, Mediahub and more.

Work at companies including:

  • Accenture Interactive
  • Amazon
  • BBDO New York
  • Procter & Gamble
  • Spark Foundry
  • Wieden + Kennedy

in positions such as:

  • Interactive Analyst
  • Associate Account Manager
  • Junior Art Director
  • Manager
  • Strategy Associate
  • Brand Strategist
students laughing

Life After Moody


Max Harberg, a 2020 and 2022 graduate, explains how his advertising degrees have led to his career in experiential marketing at PWC.

Read his story

UT Austin Admissions

Info Sessions & Tours

Contact Us

300 W. Dean Keeton (A1200)
DMC 4.338
Austin, TX 78712-1069
Phone: 512-471-1101
Fax: 512-471-7018
Email: advertising@austin.utexas.edu