Undergraduate Advertising Program

tim scott teaching students

Bachelor of Science in Advertising

From big-idea branding and creative messaging to media buying and strategy, you will gain the most in-demand skills that will allow you to create persuasive messages using a variety of traditional and interactive media. You will combine field-specific expertise with real-world experiences to craft, activate, and evaluate messages that reach the right audience and the best purposes. 

mimi talking to students

Award-winning Faculty

Students are prepared for industry through guidance and hands on practice alongside esteemed faculty members, and through internships and the capstone course in The Lab.

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Collaborative Community

Students are prepared for industry though hands on practice and real world experience in projects with their peers.

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Enhance your major with these opportunities:

Careers in Advertising

Students arrive at graduation equipped to excel in a variety of settings — from big-idea branding and creative messaging to media buying and research-based ad development. Our graduates go on to work for many of the nation’s top companies, including GSD&M, Dell Technologies, Mediahub and more.

Work at companies including:

  • Accenture Interactive
  • Amazon
  • BBDO New York
  • Procter & Gamble
  • Spark Foundry
  • Wieden + Kennedy

in positions such as:

  • Interactive Analyst
  • Associate Account Manager
  • Junior Art Director
  • Manager
  • Strategy Associate
  • Brand Strategist
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Life After Moody

Max Harberg, a 2020 and 2022 graduate, explains how his advertising degrees have led to his career in experiential marketing at PWC.

Read his story

UT Austin Admissions

Info Sessions & Tours

Contact Us

300 W. Dean Keeton (A1200)
DMC 4.338
Austin, TX 78712-1069
Phone: 512-471-1101
Fax: 512-471-7018
Email: advertising@austin.utexas.edu