Haneul Jang is a Ph.D. candidate at the Stan Richards School of Advertising & Public Relationsat the University of Texas at Austin. Her research centers on the impact of emerging media and technology on consumer behavior and psychology, with a particular focus on the evolving relationship between humans and AI technologies.
In response to the growing influence of AI, she has developed a strong interest in AI-generated advertising across various contexts. She has also expanded her research into the Metaverse andvirtual reality (VR), where she explores optimal brand environments and examines consumerpsychology, including human–AI interactions within immersive VR settings.
Email: haneul@utexas.edu
EDUCATION HISTORY
MA, Advertising, University of Texas at Austin
BA, Advertising, Kookmin University, Seoul