Jieun Lee

Jieun aspires to advance our understanding of consumer behavior and media psychology, particularly in the context of the rapidly evolving digital landscape. Her academic pursuits are focused on researching the profound impacts of AI-Mediated Communication and leveraging these insights to develop more effective and ethically sound technology-driven consumer experiences.

Email: ji.lee@utexas.edu 

EDUCATION HISTORY

MA in Sport Science, Sungkyunkwan University