The AdPR School is known for great teaching,

The advertising and public relations industry is about more than just promotion—it’s about connection, creativity, and strategy. For sophomore Gia Perry, discovering how storytelling and analytics shape the way we interact with brands has been the start of an exciting journey into the digital marketing world. 

Moody College of Communication is proud to announce that Matthew Eastin, Ph.D. is the new director of the Stan Richards School of Advertising & Public Relations.

This spring, UT’s Advertising and Public Relations program introduced an exciting new course titled Influencer Marketing, led by Adam Ornelas, Senior Manager of Influencer Marketing at DoorDash. Ornelas brings extensive experience in global partnerships, brand strategy, and social media marketing to the classroom, offering students an inside look at one of the fastest-growing fields in the industry.

TXADPR content lead Madelyn Haden had the opportunity to sit down and chat with Tim Scott, an alumnus of and professor at the Stan Richards School of Advertising and Public Relations. He is also an Air Force Veteran, Texas Creative alumni, brand builder, and founder with outstanding experience and notable advice for students entering their next stage in life.

Last week, TXADPR proudly hosted the annual Jerome Williams Lecture, a signature event honoring the late ADV&PR professor and trailblazer in multicultural consumer research. This year’s lecture brought a unique global dimension, featuring keynote speaker May O. Lwin, a professor of strategic and health communication from Nanyang Technological University in Singapore. Accompanied by a group of 20 graduate students, Lwin offered fresh perspectives on the evolving landscape of advertising and public relations through the enriching international exchange.

Jim Keyes gave a virtual talk at UT Austin on Thursday, February 20, for Mark Bunting’s class. Keyes, the author of Education is Freedom and former CEO of 7-Eleven and Blockbuster, previously spoke at UT Austin in 2023 as part of Professor Hunt’s class. During his recent session, he shared insights from his journey, discussing the transformative power of education and lifelong learning.