M.A. 2018, The University of Texas at Austin, Advertising and Public Relations
B.A. 2015, Kookmin University, Mass Communication
Eunjoo Jin is a PhD student in the Stan Richards School of Advertising and Public Relations at the University of Texas at Austin. Her research interest is examining the persuasive effectiveness of health and environmental messages in interactive media technologies and interfaces. Particularly, her research focuses on user psychology in computer-mediated communication and how it impacts the message effectiveness. Eunjoo’s work can be found in the journals such as the Journal of Interactive Advertising, Science Communication, and International Journal of Human-Computer Interaction, to name a few.