The Texas Immersive Institute (TXI) is proud to announce its partnership with Artifact Technologies in the launching of their newest digital media experience, the Mixby app. 

Lee Ann Kahlor, a professor at the Moody College of Communication, has recently been selected as an AAAS Fellow for 2021 for the American Association for the Advancement of Science (AAAS).

Infinity Festival Hollywood “celebrates story-enabled technology by bringing together Hollywood’s finest storytelling talent with innovative creators and executives of Silicon Valley.” It’s a conference in which major players in the immersive media space present current projects and express thoughts on the industry’s future.

Ranked number one on the list of best places to live in Texas, there’s no doubt in one's mind that Austin, Texas makes for an adventure packed city. Every year, hundreds of students eagerly pack their bags and move their lives into one of the uniquest college towns in the country. Filled with many activities and hip chill out spots, here’s why Austin is a college town like no other.

Hi! My name is Briana Stubblefield and I am from San Antonio, Texas. I am a current senior majoring in Advertising and minoring in Business. Some roles that I have on campus are a stylist in Hook’d Magazine, a reading buddy in SEAL (Students Expanding Austin Literacy), and a mentee in TAG!

Former Journalism and Public Relations double-major Kaitlin Reid has brought a unique offering to the Moody course schedule with a class she says she would have liked to take as a student to prepare for a career in today’s music industry.

Terry Hemeyer, Professor at the University of Texas and Advertising and Public Relations expert gave an IABC Webinar over Driving Change and Influencing Organizations. Hemeyer addresses questions such as; How can communications professionals drive change and influence their organizations? Does senior management listen? Instead of asking for a seat at the table, how can communications professionals earn that seat in key meetings in the boardroom or c-suite?

Making the decision about what you want to study can be difficult, and it’s even more challenging when you don’t understand the difference between your options. Like, isn’t marketing and advertising basically the same thing? Is strategic communication just public relations or just advertising? 

With registration coming soon around, students are scrambling around trying to get a gist of their professors and what classes are all about. We, here at TXADPR, are here to help make that task just a bit less daunting. For this week's faculty highlight, we are recognizing Associate Professor of Media Analytics, Dr. Laura F. Bright. Her studies include social media effects, privacy, and the impact of big data in advertising. Just like her name, Dr.

International hip-hop duo Salt-N-Pepa took center stage at the LBJ Lawn and thrilled Texas fans from far and wide before the Longhorns took on Rice on September 18. The show was part of the pregame concert series known as Longhorn City Limits—offering entertainment and festivities for Longhorn fans before each home game.